As routines resume, shopping frequency stabilizes. Consumers shift from summer spontaneity to structured purchasing.
Refund friction during this transition risks breaking newly formed habits.
The Where Is My Refund report from TodayPay indicates 95% of consumers would repurchase from retailers offering an instant refund.
Speed reinforces confidence as seasonal routines solidify.
September is not just a sales month — it is a retention inflection point.
Yours truly,
The Instant Refund Expert®
