During the 2026 World Cup, ticket marketplaces will experience rapid buying and selling cycles. Prices fluctuate. Availability shifts hourly. Flexibility becomes critical.
Refund delays disrupt that fluid ecosystem.
According to the Where Is My Refund findings from TodayPay, 95% of consumers would repurchase from platforms offering an instant refund.
For secondary ticket sellers, immediate reimbursement enables rapid reinvestment into alternative matches or premium seating upgrades.
Speed builds confidence. Fans are more willing to transact on platforms where funds are returned without delay.
In the competitive landscape of sports ticketing, refund modernization may be the differentiator that drives repeat usage throughout the tournament.
Yours truly,
The Instant Refund Expert®
The Refunds Blog 